EBOOK:
In this 14-page buyer's guide, Computer Weekly looks at how firms adapt to new behaviors, as well as utilize deep learning to gain better insights and use intelligent analytics apps to enhance interactions.
EZINE:
In this week's Computer Weekly, we talk to retailer Sainsbury's about its data science strategy and how it helps the firm better understand customers. We take a detailed look at the evolution of the business intelligence market. And we find out how simulated disaster management can tackle the security skills gap. Read the issue now.
EGUIDE:
Mobile and data technologies are allowing organisations to provide service levels not even dreamt of a few years ago. This guide looks at some examples of these technologies transforming organisations in Australia.
WHITE PAPER:
How ready is your organization when it comes to implementing account-based marketing (ABM)? Inside, discover 5 criteria to assess AMB readiness. Review the benefits of an ABM implementation, and decide if your organization is ready to take its next steps with ABM.
ESSENTIAL GUIDE:
This guide from CEB, a membership group for business leaders, offers research-based advice for CIOs on how to drive the digital strategy in their organisation.
EBOOK:
Lots of vendors are promising account-based marketing (ABM) will be the next big-break of the marketing world—but what exactly is it? In this e-book, discover the ins-and-outs of ABM. Explore the differences between an overlay and value-add ABM approach, and unlock 7 ways to create value with your new ABM strategy.
EZINE:
An issue looking at what products are in demand now in the storage world and what technologies are coming that need to be embraced by the channel.
PRESENTATION:
A look forward to the 12 months ahead for IT leaders and the key trends of the coming year - this presentation came from Spencer Izard, chief analyst in the enterprise advisory team at Ovum, discussing the major technology trends for this year.
EGUIDE:
In this e-guide, read about how the technology's inherent security makes it tamper-proof, and perfect for keeping and sharing records for transactions in many scenarios. Also, discover why think-tank 'Reform' believes that the government should use blockchain technology for identity assurance services across the public sector.