EZINE:
In this week's Computer Weekly, we talk to retailer Sainsbury's about its data science strategy and how it helps the firm better understand customers. We take a detailed look at the evolution of the business intelligence market. And we find out how simulated disaster management can tackle the security skills gap. Read the issue now.
EGUIDE:
The pandemic appears to have solidified e-commerce's ascendancy against the highstreet. Coronavirus has accelerated technology adoption in many sectors, and people have been forced to stay at home, increasing their online shopping habits in a bid to avoid visiting shops.
WHITE PAPER:
This resource explores the changing e-commerce landscape, and investigates how developing an omni-channel environment can help you create a strong, dynamic customer experience.
EZINE:
In this week's Computer Weekly, high street retailers are fighting back against online rivals by using IT to support multi-channel customers – and Tesco's marketing chief explains how it works at the UK's biggest supermarket. Also, we ask how revelations about internet surveillance affect the protection of corporate information. Read the issue now.
WHITE PAPER:
This brief infographic takes a by-the-numbers look at omnichannel shopping trends, customer expectations, and the key opportunities that are emerging for retailers.
WHITE PAPER:
While retailers are heeding the daily drumbeat of pundits on the importance of focusing on the customer experience, a gap remains between what retailers are delivering and what shoppers expect.
WHITE PAPER:
Read this article for an examination of three considerations for social media: social media driving revenue, customer experience and tracking and using social media measurement tools.
WHITE PAPER:
This resource examines the data-oriented trends affecting consumer industries and retailers, and evaluates next-generation analytics strategies that are driving success.