INFOGRAPHIC:
In this infographic, we share insights on IT buyer's content preferences depending on their buying stage and provide information on how to reach and engage your audience in different digital channels.
EGUIDE:
The results of TechTarget and Computer Weekly's annual reader survey, which asks for feedback on readers' media consumption when considering an IT purchase, reveals the complexity of IT purchase decisions.
RESEARCH CONTENT:
This infographic from a survey of nearly 9,000 IT leaders in 90 countries shows how CIOs are managing change, prioritising innovation and digital technology, and reporting greater job satisfaction.
INFOGRAPHIC:
In this infographic, we look at the ever-increasing buyers' need to find information without intrusive sales pitches and give you practical tips on how to shape your digital marketing strategy to address this change in how your buyers' are researching solutions.
EGUIDE:
With 2010 behind us, SearchCRM.com asked some industry experts what they see in store for 2011. It's clear that CRM practitioners can look forward to a heavy dose of social CRM, mobile requirements and a continued emphasis on the customer experience.
ANALYST REPORT:
Competing pressures to ensure customer satisfaction and reduce the cost of quality is driving many manufacturers to question the efficacy of their current quality management systems. This report provides actionable steps to begin to create a closed-loop enterprise system that aligns the entire value chain with a single view of quality execution.
